I can’t believe we launched Shy Heart Studios just over six years ago now. I’ve never focused on our anniversary until this year…. year six. That was not intentional, I just didn’t think much of it and was always too busy in January every year to give it any thought.
I have been photographing weddings for 12 years! That’s an even crazier number to me. In those first 6 years I picked up a few shoots on my own, but mostly worked for other photographers and even had a business partnership for a couple of years. I was grappling with whether to put my energy into someone else’s business, or pursue my own path. Even though there was a “partnership”, that business belonged to someone else and I was never in control of anything. I thought, at the time, that I needed a boss. I needed someone to keep me accountable. I didn’t really feel like I had the ability to be anyone’s boss, let alone my own. But as time went on, I realized I was so wrong about that. There was something unsettled within me throughout those years with that “partnership”; something missing; something that just didn’t feel right.
In 2014 the door to my future opened. I ran through it… I didn’t have time to put on running shoes, I went barefoot, and had no idea where I was going, but I knew I had to just keep running. I feared blisters on my feet would stop me, but instead calluses formed and protected me. Throughout that year I just went for it and by the end of it, I was building a team. In January of 2015 Shy Heart Studios was officially launched and we have never looked back.
Most businesses fail in the first 5 years. This is probably not news to anyone… I actually never worried about this. I never thought for a second, once we got moving, that we’d fail. I did, of course, fear that when I first went running barefoot out that door… but once the momentum picked up, I didn’t ever see it stopping. Maybe that was naivety, or perpetual ignorant optimism… or maybe it’s what kept me moving. I don’t know! What I do know is that we made it through those first 5 years but in year 5 we hit a hurdle that I wouldn’t have anticipated in a million years: COVID-19.
How did we survive last year? How are we still going? In large part we are still going because of the way I prepared my business for disaster. I never thought it would actually happen, but I prepared for it anyway. I had many tears in 2020 over many things including fear, anxiety, stress over my business. I felt like I was failing. I felt like I was losing something I worked so hard to build. My dream. But I wasn’t. I didn’t. I had a rock bottom moment and the stubborn side of me slapped myself across the face, and said get the hell up and keep it moving. The other large part of our lack of failure – was my team. Namely, Elaine, Ann and Alex – my core team that works the inside and behind the scenes details of this business. They kept going and kept helping this company move through such an incredibly difficult time
The future for Shy Heart Studios is bright. I am more focused and have more energy than I ever have. I’m excited about what is to come, and can’t wait to share our continued journey and growing success.
Cheers to SIX years and counting! Here are images of our team from a shoot we did last week. We photographed each other, and used a tripod for our team shots, and we had a blast.